Post 6
Post 6 – Institution research:
What type of media products do they produce? (print, audio visual, audio, online).
What type of company is it? (independent? Does it have a parent company? Is it a subsidiary company?
Is it an international company?
Is it a cross media company?
Is it a commercial company or a public service?
What is the ethos/mission statement/values of the company?
How does this reflect on the company’s work?
How can you incorporate these values/ethos/mission statement into your idea?
Recommended software:
Padlet, Poplet.
cross media company-
Cross-media marketing is a form of cross-promotion in which promotional companies commit to surpassing traditional advertisement techniques and decide to include extra appeals to the products they offer.
international company-
an international business company or international business corporation (IBC) is an offshore company formed under the laws of some jurisdictions as a tax neutral company which is usually limited in terms of the activities it may conduct in, but not necessarily from, the jurisdiction in which it is incorporated.
In my opinion i believe that the
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